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Hotel Chocolat — Chocolate Meets Digital
A college advertising brief exploring what happens when two visual worlds collide. Working with Freya, we were tasked with creating a campaign for Hotel Chocolat.com that merged the sensory world of luxury chocolate with the language of digital. After researching the brand and building two visual world boards, we developed three campaign directions — "Before The First Bite," "Your Type — The Love Match," and "Sent With Feeling" — each built around the idea that the digital experience is part of the pleasure, before the chocolate even arrives.
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